Branded: Sharing Jesus with a Consumer CultureTim Sinclair
The church spends $1.5 million for every one new follower of Jesus. Apple sells 26 iPads every minute. What is it that makes Apple so exciting and Jesus so boring? What is it that compels someone to bring their iPod everywhere and their Bible nowhere? In a word: marketing. J... Read More
What would life look like if we stopped mass-marketing Jesus and started marketing our faith like Nike and Apple market their products--sharing relationally, from person to person? Using examples from these and other successful companies, author Tim Sinclair challenges Christians to throw out their casual attitudes toward faith and sign on for a marketing campaign for the Savior.
Written with the wit and wisdom of an experienced marketer, "Branded" peels away the feelings of fear and encourages readers how to share their faith in ways that are honest, authentic, and, most importantly, effective.
- Product type: Book
- Format: Book
- Release Date: Jun 30, 2011
- UPC: 9780825438943
- Height: 0.4
- Width: 5.4
- Length: 8.5
- Volumes/Discs: 1
- Pages: 143
- Publish Date: May 2, 2011
- Language: English
- BISAC: "REL030000 , REL012000"
- ISBN: 0825438942
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